Hey, I’m Siha.
I consider myself a lot of things, but most of all, I am happy.
With a career that spans experiential production, wellness consulting, and more, I’ve spent over a decade in advertising, specializing in client leadership and strategic brand development. I’ve led teams at powerhouse agencies like BBDO, Saatchi & Saatchi, J. Walter Thompson, and Deutsch LA, managing full-scale new business acquisitions and executing campaigns across multiple disciplines with media budgets as large as $100 million.
My lifelong love for volleyball shaped my passion for cultural excellence and leadership in sports, which eventually led me to the world of integrated wellness. That journey deepened my commitment to education and social impact, expanding my work beyond traditional corporate spaces.
I’ve had the privilege of creating wellness-centered experiences for media partners and brands like Lululemon, Google, The Honey Pot Co., Ketel One Botanicals, King of Pops, and more. Through my social impact initiative, Yellow Mat Wellness, I’ve worked to expand access to wellness for underserved communities, making mindfulness, movement, and resilience-based practices more accessible.
Of all my titles, my favorite is Mom to my smart and creative daughter, Jada. She keeps me inspired, grounded, and always striving to create a better world—both professionally and personally.
Skills + Expertise
Team Building | Executive Leadership Coaching | Emotional Fitness | Stress + Anxiety Resilience Training | Mindful Brand Strategy | Social Impact Strategy | Diversity Training
Previous Engagements
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Jan | Facilitator, Emotional Fitness 101 for Legacy Leadership “Sistering”
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Jan
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May 2023 | Yoga Teacher, NIL Summit hosted by Lululemon, Atlanta
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June 2021 | Facilitator, DE&I Leadership session for Advertising Executives, Private Client, Boulder
May 2021 | Breathwork Teacher, Executive Assistants at Corporate Wellness Company, Virtual
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Sep 2020 Teacher, ReFRESH Virtual Wellness Retreat
Sep 2020 Presenter, Lululemon North American Leadership Conference
Jul 2020 Presenter, Webinar “Sheep’s Clothing: Unpacking Performative Allyship”
Jul 2020 Moderator, Panel Discuss for Black Boys Om “Unpacking Performative Allyship in Yoga”
Jun 2020 Facilitator, Online Course: Connection in Action, Race Power & Privilege through a trauma-informed lens
Mar 2020 Facilitator, CoCo Trauma-Informed Outreach Training, Boston
Feb 2020 Facilitator, CoCo Trauma-Informed Outreach Training for Black, Indigenous, and People of Color, Atlanta
Feb 2020 Facilitator, Online Course: Connection in Action, Race Power & Privilege through a trauma-informed lens
Feb 2020 Creator, Love.Sweat.Sound. experience for Lululemon
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Dec 2019 | Curator, High Vibes: An Infused Self-Care Experience Pop-up, Atlanta, GA
Aug 2019 | CoCo Trauma-Informed Outreach Training, Charlotte
Oct 2019 | CoCo Trauma-Informed Outreach Training, Jacksonville
Aug 2019 | CoCo Trauma-Informed Outreach Training, Miami
Aug 2019 | Virtural Panelist, MindBody: The Business of Yoga
Jul 2019 | Moderator, It Aint Weed: A CBD Panel by UNOIA CBD
Sep 2019 | Mindfulness Facilitator, Google pop-up w/Lululemon, Atlanta
Jul 2019 | Featured Brand, Perimeter Summit Health Fair
Jun 2019 | Yoga + Meditation Teacher, International Yoga Day sponsored by Kettle One Botanicals, Atlanta
Jun 2019 | Lululemon Brand Ambassador for Ponce City Market, Atlanta
May 2019 | Yoga Teacher, Trust for Public Land Yoga on Tap Event
May 2019 | Youth Yoga Teacher, Inman Park Festival, Kid Zone, Atlanta
May 2019 | Yoga Teacher, MARTA Yoga Event @ 5Points Station
Apr 2019 | On-stage Presenter, Hawks 3-on-3 Basketball Tournament, Atlanta
Mar 2019 | Mindfulness Facilitator, Newton County Detention Center RSAT program, Covington, GA
Mar 2019 | Faculty & Student Yoga Teacher, Agnes Scott College, Decatur, GA
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Oct 2018 | Curator, Mellow Yellow: CBD Infused Soundbath
Jul 2018 | Panelist @ Get Yo Life Podcast Goal Workshop
Aug 2018 | Featured Presenter, Dirty South Yoga Fest, Atlanta
Jun 2018 | Guest, Shift Happens Podcast
May 2018 | Yoga Teacher, Jack & Jill Atlanta Chapter Retreat
May 2018 | King of Pops Yoga Teacher
Apr 2018 | Invocation & Grounding at Led to Life Commemorative Event at Trees Atlanta
Mar 2018 | Presenter, “Cannabis Is The New Kale: How to establish an infused wellness routine” Workshop, Atlanta
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Aug 2017 | Featured Presenter, Dirty South Yoga Fest
Summer 2017 | Cynthia Bailey Summer Dance & Acting Academy
May 2017 | Trauma-Informed Outreach Volunteer, Nicholas House, Atlanta
Apr 2017 | Teacher, Black Adventure Club - Mommy & Me Class
Jan 2017 | Speaker - Invocation & Grounding, Get Yo Life Goal Workshop
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Jun 2016 | Yoga Teacher, Sweetwater Brewery Yoga on Tap
May 2016 | Yoga Teacher, Atlanta Neighborhood Charter School
Apr 2016 | Speaker, University of West Georgia Marketing Department